"Can you match this colour?" is the most common question we receive. Here is exactly what happens after you send us a reference.

Step 1 — reference and brief

You can send a physical swatch, a photo, a Pantone number, or even a competitor bottle. We also ask about the base you need — classic gel, builder, poly gel — and the finish, because the same pigment behaves differently in each system.

Step 2 — lab formula

Our lab builds a first formula, then runs the same checks we use for the standard range: colour under daylight and lamp light, viscosity, curing behaviour and adhesion. Usually a second or third adjustment closes the gap on tricky shades such as deep reds or milky nudes.

Step 3 — sample and approval

The matched colour can then run as a private label product or as bulk gel for your own line — the formula belongs to your project.